Aftab Parvez

aftabparvez@icloud.com - 8121117637 - Hyderabad, India

Work Experience

Freelance Developer / Designer

March 2024 — current

Superteam (Next.JS + React):

• SEO / Web Performance Improvements for: earn.superteam.fun
• Pull Requests: GitHub
• Deliverables:
  • Superteam — Earn SEO
  • Early Results and Second Tranche of Improvements

Superfast.org (Svelte v4 and v5 + Typescript + LayerChart + D3 + Firebase + Tailwind):

• Deployed and live: Superfast Metrics
• Deploy waiting fixes to backend by the client's backend contact: https://sol.apz.works
• In progress — landing page: https://sfv5.apz.works

Community Mentor and Session Lead — Udacity

February, 2018 — March, 2024 (Independent Contractor)

Served as a digital marketing educator, covering a comprehensive curriculum including Marketing Fundamentals, Content Marketing, Social Media Strategies, SEO, SEM, Digital Advertising, Email Marketing, and Marketing Data Analysis across all roles.

Core - Training and Mentorship:

• Session Lead:
  • Served as a subject matter expert for Digital Marketing Nanodegree (MEA — UAE, Saudi Arabia, and Nigeria)
  • Led virtual classrooms for MOOC modules in Digital Marketing
• Tutor:
  • Provided mentorship to individuals
  • Guided students through weekly webinars
  • Ensured students stayed on track for project completion schedule
• Project Reviewer:
  • Offered personalized project feedback on each submission
  • Answered student questions and provided guidance

Key Projects Supported:

• "Get Ready to Market" - Business model summaries and target persona development
• "Draw Insights from Marketing Data" - Google Analytics data analysis
• "Marketing Your Content" - Social media organic and paid strategies
• "Conduct an SEO Audit" - Website analysis and SEO recommendations
• "Evaluate a Google Ads Campaign" - SEM campaign assessment
• "Plan a Multichannel Ad Campaign" - Display and video advertising strategies
• "Market with Email" - Email campaign planning, design, and A/B testing

Campaign Manager / SME - Accenture Solutions Private Limited

December, 2015 - December, 2017

Core - Product Related:

• Product / Service Area: YouTube - Reserved Ads
• Responsibilities: Campaign Management - Pre-sales, Forecasting, Budgeting, Invoicing, Booking, Creative Assets and Ad Delivery Management, Quality Analysis, Reporting, Agency / Advertiser Relationship Reporting and Management

Communication and Training:

• Authored canned responses for consulting teams and onshore team - 120 members
• Led Operational Maturity training sessions for a team of 40
• Trained and mentored 3 agents on Ad revenue and policy management
• Trained and mentored 9 agents on end-to-end campaign management
• Mentored 2 agents on "Booking and Ad Reservation Tool(BART)" troubleshooting
• Led weekly sessions with a team of 40 to share best communication practices while dealing with Account Managers, Advertiser and Agency representatives

Process Improvement and Operations:

• Saved 572 FTE hours per month for the team by requesting automation by the Robotics Process Automation team - Idea ID: 646675
• Reduced 1 FTE by eliminating the need for manual reporting workflow - Idea ID: 770719
• 9 other process improvement ideas implemented / ideated
• Analyzed automation feasibility and identified savings of 3.33 FTEs
• Designed and systemized attendance / availability management for 2 teams - Google Sheets and Apps Script
• Automated shift assignment, leave eligibility checker, attendance error reporting(client vs internal), reminder emails workflow and WTD-MTD-YTD agent availability report generation
• Collected data to analyze and recommend improvements in Turn Around Time / First Response Time, SME query responses and Time and Motion
• Created value stream and high level / detailed process maps

Leadership and Management:

• Served as liaison between Accenture Leadership team and Google Product Managers in the capacity of an SME for Media Campaign Management
• Shift Lead for MCM team

Business Process Associate - Revenue Systems Operations / BART Troubleshooting - Accenture Solutions Private Limited

July, 2015 - December, 2015

Core:

• Product / Service Area: YouTube - Reserved Ads
• Responsibilities:
  • Managing - Billing and invoice, sales agreements, advertiser/agency deals, advertiser/agency revenue (Greentea / Google Relationship Manager)
  • Troubleshooting - Booking, Ad Delivery, Reporting, DFP, DBM, DCM, Billing and Invoicing and Brand Lift Studies

Training, Leadership and Management:

• One-on-one training sessions with 3 agents to handle DFP Ad Trafficking and Revenue Management
• Shift lead / SME for North America and APAC support team
• Led weekly meetings with the onshore Global Support team to address escalations from Account Managers and Advertisers

Senior Customer Service Associate - Accenture Solutions Private Limited

July, 2014 - July, 2015

Core:

• Product / Service Area: YouTube Paid Content - Movies, TV Shows, Paid Channels, YouTube Red (Now YouTube Premium / Music)
• Responsibilities:
  • Inbound: Pre-sales, purchasing flow and post-sales customer service
  • Outbound: Address escalations and concerns of dissatisfied customers

Training, Leadership and Management:

• Interim Lead - Received team lead mirror award and a delivery excellence award
• Upskilling - Training agents offering email / chat support to handle voice support
• Reporting and Analysis - Root Cause Analysis - Low Net Promoter Score and Chat - Quality Analysis
• Queue / Personnel Availability Management

Customer Service Associate - Amazon

June 2013 - March 2014

Core:

• NA / US - Phone, chat and email support for Amazon

Training:

• SME for pilot Amazon-IN team of 6